Strategic management : Text and cases – Gregory G. Dess, G. T. Lumpkin, Alan B. Eisner
Posted in Khoa học ứng dụng on Tháng 5 17th, 2013
Tóm tắt: Strategic Management: Text and Cases, Fifth Edition, by the prestigious authors Dess/Lumpkin/Eisner provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital & internet strategies, innovation & corporate entrepreneurship, knowledge management, and intellectual assets. The text is rounded off by rich, relevant, and [...]